The Goal is a very unique business book but also one of the most widely read and studied. It is unique because it is in the form of fiction. For that reason, it is very easy to read and has been used by hundreds of business schools and thousands of companies.
It is the story of Alex Rogo, a metalworking plant manager who needs to quickly turn around his plant and start making money. With the help of an old friend Jonah, who gives him Socratic advice and helps him understand the Theory of Constraints model which Goldratt created for systems management. Alongside this, there is the story of Alex's marital life.
It is said to have changed the way America does business. The concepts in the book may not be useful to the average reader, but it shows not only how plants work, but what the theory behind them is. The title of the book refers to the ultimate goal of any company which is to make money. Although this might seem obvious, once you read the book, you'll see that it isn't.
Overall, this is a MUST READ for teens and especially for people in plant management. I couldn't get enough of it!! If more business books were written like this, more people would definitely be interested in business.
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